The Holiday season is underway and Thanksgiving will be here before some of us even had a chance to think too much about it. That’s never a good thing during the one time of the year that you should be ready to express how thankful you are for what you have (instead of complaining about [...]

The 451 Team compiled the following list of the top social media strategists. We admire their work and look forward to what they’re going to come up with in 2010. This is not a comprehensive list of the great social media strategists out there, so we invite you to contribute with the names of any [...]

The 451 Heat team is excited to announce our new LinkedIn Q & A series! In this series, we will gather frequently asked social media questions on LinkedIn and answer them here on our blog. We hope you find this helpful. Part 1 features this week’s top four LinkedIn questions about SEO, Facebook, measurement of [...]

If you haven’t heard about the T-Mobile Sidekick disaster from Perez Hilton’s tweets, or the thousands of angry Sidekick users sharing their feelings on social networks, here’s a little background: T-Mobile USA and Microsoft found themselves in a PR crisis after T-Mobile Sidekick users lost all of their personal data (calendar, contact information, etc.) because [...]

Making your website friendly to search engines is absolutely critical to improving your website’s online visibility. By increasing your natural rankings in search engines like Google, Yahoo!, MSN, and Bing you will increase the visibility of your website, while simultaneously increasing the quality of your web traffic. Natural rankings are the results search engines generate [...]

With over 45 million users representing more than 130 different industries around the world, LinkedIn is one of the fastest growing networking sites on the web. The best part about the site is that it enables users to build their professional profile and expand their network by making strategic connections, seeking recommendations from colleagues and [...]

I first recognized the importance of texting when I realized it was the only way I could reach my teenage son. I discovered through a lot of trial and error that he couldn’t be bothered answering his cell phone, but that a text message would bring a rapid-fire response. I was also dismayed (I mean, enlightened) when his older [...]