February 24, 2010      By: cristinalepore  
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Tomorrow morning I’m going to film our “Building a PR Campaign for the Digital World Workshop,” and I plan to post the video on Ustream when I get back to the office.  I know people generally use Ustream to live stream discussions, events, meetings, and etc., and, eventually, I plan to do that as well. [...]

February 19, 2010      By: cristinalepore  
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Last night I was catching up on some Facebook notifications, checking up on some old friends, looking at my upcoming events, etc., and I got to thinking about how much Facebook evolved since I first started using the social networking site.

I remember when I updated my Interests at least once per month, was invited to [...]

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Social Media
February 16, 2010      By: cristinalepore  
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The Vancouver 2010 Olympic Games is the most recent big event to use social media to connect with millions of fans across the Web. The IOC set up an official Olympic Games Fan Page on Facebook for Fans to stay updated on Olympic events and to promote contests. The Fan Page has just under 1.5 [...]

February 12, 2010      By: admin  
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Yesterday in Paris, a court tribunal ordered EBay to pay Louis Vuitton over $310,000 in legal costs and damages for using search terms that “misled consumers,” by driving consumers to the EBay website. The court also supported Louis Vuitton’s claim that EBay’s actions damaged the Louis Vuitton brand.

What I find most interesting about this case [...]

February 11, 2010      By: admin  
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As part of our latest installment in our 451 Heat Q&A series, we had the pleasure of speaking with Rick Clancy, the former Senior Vice President of Corporate Communications for Sony Electronics, Inc.

Rick first began his career at Sony in 1990, and over the course of two decades, was instrumental in overseeing the public [...]

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Interviews
February 9, 2010      By: cristinalepore  
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Google Buzz is all the buzz on blogs, Twitter and other social networking sites today, but in case you’re still unsure of the new service, I’m going to outline the best features.
Buzz is Google’s newest way of showing it is committed to making Google “as social as the web itself.” It’s also a way for [...]

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Social Media
February 5, 2010      By: cristinalepore  
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As you’ve probably heard (or seen if you’re one of the chosen people), Facebook began rolling out a new homepage design today for the site’s now 400 million users. The redesign comes just in time for Facebook’s 6th Birthday! (Can you believe it’s only been six years since Facebook launched?) The Facebook redesign emphasizes search, [...]

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Social Media
February 5, 2010      By: ajgerritson  
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When I was in junior high (Boston circa 1987-88) it was cool to roll up your pants like in the photo below. Actually, this was so cool that if you didn’t wear your pants like this you were most likely subject to ridicule by the other kids.

There was no real benefit to wearing your pants [...]

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Social Media