Archive for February, 2010
Using Ustream for Business
Tomorrow morning I’m going to film our “Building a PR Campaign for the Digital World Workshop,” and I plan to post the video on Ustream when I get back to the office. I know people generally use Ustream to live stream discussions, events, meetings, and etc., and, eventually, I plan to do that as well.…
Thinking about Facebook Changes
Last night I was catching up on some Facebook notifications, checking up on some old friends, looking at my upcoming events, etc., and I got to thinking about how much Facebook evolved since I first started using the social networking site. I remember when I updated my Interests at least once per month, was invited…
The Olympic Games and Facebook
The Vancouver 2010 Olympic Games is the most recent big event to use social media to connect with millions of fans across the Web. The IOC set up an official Olympic Games Fan Page on Facebook for Fans to stay updated on Olympic events and to promote contests. The Fan Page has just under 1.5…
Recent Court Ruling Could Impact Search Strategies
Yesterday in Paris, a court tribunal ordered EBay to pay Louis Vuitton over $310,000 in legal costs and damages for using search terms that “misled consumers,” by driving consumers to the EBay website. The court also supported Louis Vuitton’s claim that EBay’s actions damaged the Louis Vuitton brand. What I find most interesting about this…
451 goes 1-on-1 with Rick Clancy, former SVP at Sony Electronics, Inc.
As part of our latest installment in our 451 Heat Q&A series, we had the pleasure of speaking with Rick Clancy, the former Senior Vice President of Corporate Communications for Sony Electronics, Inc. Rick first began his career at Sony in 1990, and over the course of two decades, was instrumental in overseeing the public…