June 8, 2010      By: cristinalepore  
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Yesterday was the opening day of Apple’s Worldwide Developer’s Conference (WWDC) in San Francisco and people expected Steve Jobs to make announcements not only about the new iPhone, but also on the current buzz about a cloud-based version of iTunes, Mobile Me upgrades, Safari 5, Macbook Air upgrades, and even the rumored Verizon iPhone.


Not only have photos and videos of the iPhone popped up online to trigger a lot of gossip (In mid-April, Gizmodo got their hands on the new iPhone and revealed the product on its website), but also Engadget somehow obtained some substantial images of a device that gives finger-based, multi-touch functionality to desktop and laptop computers. People are hoping this event will finally put all, or most, of these rumors to rest.

Jobs opened up the conference with the iPad and talked about iBooks, the App Store, and many more of the iPads functions. Next, he announced the newest member of the iPhone family, iPhone 4. These are the top things to look out for in the iPhone 4:

  • An all new design. This is going to be the thinnest Smartphone on the planet: stainless steel for strength in build quality, glass for optical quality and scratch resistance, and an integrated antenna.
  • Retina display. The text on the iPhone 4 will be clearer than ever. It is 326 pixels per inch and the more pixels, the better precision.
  • iPhone 4 is powered by the A4 chip. Up to 40% more talk time (from 5-7 hours), 6 hours of 3G browsing, 10 hours of Wi-Fi browsing, 10 hours of video, 40 hours of music, and 300 hours of standby.
  • Introducing the Gyroscope. 3-axis gyro (angular velocity); pitch, roll, & yaw; rotation about gravity; gyro + accelerometer provide 6-axis motion sensing. New CoreMotion APIs that developers can call; extremely precise position information. Perfect for gaming.
  • New camera system. LED flash, takes HD videos, built-in video editing, iMovie for the iPhone.
  • iOS 4. New phone, new software name.
  • iBooks. Same function for the iPad is now coming to the iPhone.
  • iAd. Now iAds can be added to applications to help developers earn money.
  • FaceTime. iPhone to iPhone video calls anywhere there is Wi-Fi.

After a live demonstration of the new FaceTime application, the conference came to an end.

The new iPhone 4 goes on sale June 24th. Pre-order starts June 15th. Will the iOS 4 be your next phone? What do you think about all the other rumors? Let us know what you think!

- Elaine Nip

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46 Responses to “ The Anticipation Ceases: Apple Finally Unveils the Newest iPhone ”

  1. The definite core of this new phone is the new operating system and the A4 chip. The new OS is a great upgrade from the previous because it allows for more intensive multitasking without draining the battery, adds a new folder system which gives the user more of the laptop/desktop feel allowing more control over the OS, and the enhanced email which allows the user to have a centralized inbox for all of their emails and the ability to open attachments with applications with ease. The new chip is actually the same chip that the iPad runs on, at it has been reportedly clocked at 1GHz on the new iPhone. The average desktop processor runs between 2-3 GHz. So that’s almost half of a desktop in the palm of your hand. Yeah I’m excited.

  2. Some of the features that I’m really looking forward to are the face time feature and the new camera system. If I do get a new iPhone, I’d definitely want to shoot some videos and edit them straight from the phone. Plus, this is coming out on my birthday, maybe i should get this for myself…

  3. The iphone 4G will definitely once again put apple above all cellphones/smartphones. The market leader once again establishes dominance and other companies must fight to keep up.

  4. Can’t wait for mine to come in, I preordered it the day of the announcements. The dual camera system along with the A4 chip definitely help change my preference to blackberry. Curious to see what’s new with iOS 4. Great article!

  5. Err changed my preference from blackberry to the new iPhone I mean haha.

  6. Ah so excited to upgrade my iPhone!
    Great entry and very clear :)

  7. Ohh very informative blog. It is interesting to see how Apple refused to use Flash. Apple focusing on vertical integration and making enemies is not a good sign for them. I think other companies will team up and make better and more free integration that leaves Apple’s products out. Samsung and Google will be very competitive rivals if Apple plays like this.

  8. Too bad it’s still locked into AT&T, and with lamer data plans now.

  9. Looking forward to it. But I’ve been wondering whether at&t offers services for america and canada.

  10. This makes me want the new iphone even more…. i think its about time to switch to AT&T!

  11. Can’t wait to see if it’ll switch to Verizon! Jobs is on top of the world.

  12. James, when Steve Jobs was presenting the new IPhone 4, the screen suddenly froze. Even Steve, who is known to be an excellent presenter was unsure of what to do. When he asked an employee if he had any ideas about how to fix the issue, someone from the audience exclaimed “Verizon!”. Despite perfect comedic timing it looks that Apple will stand by AT&T.

  13. Very exciting, the fact that they will have cameras on the front and the back opens up a lot of new options too. I just WISH that they would allow the iphone to go on Verizon already! I am not a fan of AT&T service.

  14. It will be exciting to upgrade to this phone… just have to wait and see what our friend who works at Apple comments on his new iPhone toy before making a decision

  15. Looks like a crazy phone. A phone I would love to have if it didn’t require me switching to piss poor AT&T… P.S. how does it make sense that the new iPhone seems to have more functionality at a lower cost than the iPad? Silly Apple…

  16. iAds?! not sure how i feel about that.. but i guess its something neccessary since we all want free apps right? I’m excited, too bad i’m tied to a 2 year contract with verizon. boo

  17. My Blackberry Pearl isn’t really cutting it for me. I’m really hoping for a Verizon iPhone.

  18. can’t wait until June 24th! =)

  19. Now I can skype with my friends- if I ever get the chance to own one.

  20. Lots of really cool features but I think they could have made it look a bit more stylish…a little too boxy for my taste.

    Great post!

  21. I can’t wait to purchase the Iphone 4. I just hope they announce that the iphone will be available with verizon soon.

  22. Wow! This is amazing, now i REALLY want one!

  23. Yay! LED flash.

  24. Love my iphone! After reading, wish I had not just recently gotten a NEW (old, obviously) one.

  25. Wow so many new features! I want to try out FaceTime haha. All this stuff makes life so much more convenient.

  26. I wonder why there wasn’t more hype about the iPhone 4 earlier this year…I’m pretty sure the release must have pushed up because prototype information was leaked or something. Anyway, I would 100% be buying this if Apple didn’t make the mistake of sticking with AT&T. The new features look fantastic.

  27. iphone4 definitely exceeds my expectations!

  28. I cannot help but think that the gyroscope accelerometer is a bit excessive and unnecessary for a phone. The retina display and new camera system are something worth being excited for.

  29. Apple’s really done it again, picking up the slack from the disappointment that some may have had from the first gen iPad. FaceTalk may be a bashed by some as a skype wannabe, but integrating it into such a core feature of the phone really is revolutionary, and with the well-known apple interface, its going to blow the blackberry away. Verizon’s Droid and the upcoming HTC phones are going to have to play some catch-up as well.

  30. I’m not sure if i’m so enthralled. As a former iphone user and a recent Android convert, I like being able to watch Hulu on my phone!

  31. I WISH I HAD AN IPHONE!!!!!!1

  32. As Apple starts to take over the world, im gonna go replace the new iphone and i think its about time i get a mac book too.

  33. I can’t wait for facetime!! It looks awesome! What is the biggest difference between the iphone 3g and iphone 4???

  34. Great article!

  35. It sounds great! The fact that it is the thinnest Smartphone on the planet is a definite plus.

  36. Man love all the cool new features.. i like how there are 2 cameras front ..for the first time i have consider switching to a iphone!! putting the overrated ness behind me and grabbing one.. to bad tmobile doesnt carry it

  37. I actually quite like the new look of the iPhone – the old one was slippery with its rounded edges. It’s more like a regular phone now.

    Love the multi-tasking feature!

  38. holy crappp that gyroscope sounds nuts

  39. Although I have always been a Blackberry lover and never wanted an iPhone…this 4G sounds unreal. Nice article!

  40. iphone to iphone video call with free wifi?
    now i can webcam my mom!

  41. I have been a fan of the iPhone ever since it came out 3 years ago and I must say the iPhone 4 seems amazing! I think adding in the A4 processor will make it much better than the previous models. And it’s slimmer design will allow it to fit in my pocket! I’m really looking forward to using facetime, although it is a bit disappointing that video calls will not be supported over the 3G network and that you will not be able to videochat with someone using a computer. But hopefully as the networks improve we will see that capability expand. Also I’m a bit bummed that Apple wasn’t able to make a CDMA version of the iPhone 4 to use with Verizon. Other than that I’m excited to see the new features that the iOS 4 brings. Can’t wait to get my iPhone 4 when it comes out!

  42. I love all the newest ones that are out now. If you go back a few years then I think the whole industry was in the doldrums. I think now they have really upped their game to keep us more interested. I cant wait for some of the big blockbusters this summer.

  43. At first I thought it was completely unnecessary for Apple to come out with a new iPhone. However, after taking the time to read all the options and upgrades the new version has to offer, I feel as though I may have to cave in and purchase an iPhone 4, despite the fact my current iPhone is less than 6 months old and working perfectly fine. I love my iPhone, but it’s battery life is horrendous. If Apple’s stats are correct, the new A4 chip battery would double my current usage time without having to plug in.While I do think the iso4 will be very popular (and of course hard to get at first), I also believe that it will deter people from purchasing an iPad because of its iBook capabilities.

  44. yeah i agree, i think i’m definitely more likely to get an i Phone 4 than an iPad. iPad is really cool, but i dont think its as practical..

  45. I don’t know how i feel about phone to phone wiifii camming (i forgot what it’s called), but i wonder how the other phone companies are going to feel about this. companies like t mobile, verizon, etc. i’m pretty sure they’re goin to come out with other phones that accomodate the same features… this is good for the market!! cant wait to see all the siiiiick phones that will be coming out.

    - Lee

  46. wow, they are going to greater heights with this iphone4.
    40% more talk time? yess, time to call elaine.

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