Archive for September, 2010
LinkedIn Introduces New Features for Company Profiles
Back in April, as some of you may recall, LinkedIn began to allow users to follow companies listed on the social networking site. In the first phase of the feature, company profiles were just a way to receive an information stream from the business, similar to Faceboook’s company pages. But now, LinkedIn is offering several…
Speed Kills. Unless You’re Google.
The big announcement at 12:30 EST today was that Google wants to speed up the Google user experience by delivering search results differently. Now (or by this evening…..follow this link if you want a preview of how it works: http://www.google.com/webhp?sclient=psy) when you’re logged into Google, you will experience “Google Instant” when you search. Consider these…
The single biggest PR/marketing mistake made by startups
At 451 we regularly work with startups and so I’ve witnessed many of the most common startup mistakes first hand (we are often brought in to help with the clean up). Recently we met with a select number of finalists in the MassChallenge and I’m reminded how relevant these issues remain. I posted the question…
Twitter + BenJerrysTruck = I’m Hooked
My family won’t let me talk about the Ben & Jerry’s truck visit to my office anymore, so I’m taking to the internet to tell my story. (In their defense, it IS all I talked about the day before, the day of, and the day after). I realized last week that it was the last…

