From College to the Real World…

A couple of weeks ago, Boston University PRSSA invited me to participate in a panel of recent College of Communication grads to talk about our experiences in the “real world” since graduating.

It was pretty bizarre to be sitting up at the front with my fellow COM grads when just a few months ago we were in those very same seats, unsure and apprehensive about our futures after graduation. We fielded a variety of great questions from students, from how big of a role social media played in our job searches, to how important it is to have a Smartphone in the public relations industry.

It seemed that the most pressing questions the students asked revolved around the job search and tips on how to stand out when applying for entry-level positions, which wasn’t surprising given the current job market.

What did you find most helpful in your job search? Or, if you’re an employer, what advice would you give aspiring public relations professionals on how to stand out in the application pool?


Alice DuBois is an Account Director at 451 Marketing. Follow her @Aedubois!

One thought on “From College to the Real World…

  1. This is a great question. Being a recent graduate myself, finding a job seems impossible. The biggest thing you can do is network, and social media allows for tons of networking opportunities. Each time I applied for a job (which I usually found on an online job search website) I would go to LinkedIn and try and connect with whoever was in charge at that particular company. This gives you two different outlets to apply, and an employer will likely remember your name if they see it twice. This will show you are interested, and it worked for me!

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