Apple Vs. FBI, Kanye West, Corehub, & Pothole Season

Weekly Roundup 2.19

Top Story: Apple’s Fight Against the FBI

Our top story of the week deals with the fight against Apple and the U.S. government over control of Apple’s iPhones. Since Apple updated its iPhone security features, in the recent update, it is almost impossible for anyone to hack into the phone besides the owner of the phone. According to Fortune, the feds are asking a federal judge in California to force Apple to write special software that will override those encryption features in order to peer into the iPhone used by one of the San Bernardino terrorists.

160218080041-apple-vs-fbi-san-bernardino-iphone-00000000-780x439[CNN]

“The government is asking Apple to hack our own users and undermine decades of security advancements that protect our customers — including tens of millions of American citizens — from sophisticated hackers and cybercriminals. The same engineers who built strong encryption into the iPhone to protect our users would, ironically, be ordered to weaken those protections and make our users less safe.”

Tim Cook

“Apple has become the most valuable company in the world partly because it builds products that are extremely secure. Apple promises that if customer follows basic directions, the photos and messages on an iPhone are safe and private. That promise is broken if Apple abides by the magistrate-judge’s order.” (CNN)

There is a lot of controversy about what is the right thing to do with handling this case. Apple has a lot of its competitors taking their side in the fight but it seems that it wont be any time soon before we see  where this case will go. Fortune predicts that 2017 at the earliest we will start seeing results.

Under The Radar: Kanye West Broke?

Kanye is back in the headlines this week with another shocker. The singer released his long-delayed album, “The Life of Pablo,” on Saturday after performing two songs on “Saturday Night Live.” The only way to obtain the album is through the online music platform Tidal.

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[Chicago Tribune]

“After “S.N.L.,” thousands who rushed to pay $20 to download “The Life of Pablo” failed to receive the files despite being charged by Tidal. (Those who did receive the download that night experienced their own glitch — instead of the final track, the second-to-last song was included twice).” (NYTIMES)

On top of the false announcement that Kanye’s album was finished he also tweeted a rather shocking tweet that he was 53 million dollars in personal debt. According to CNN, no one really knew if he was completely serious or not but some of his fans have started a GoFundMe page to help the singer fundraise money, which has a total of 4,000 dollars in donations as of Thursday.

West has even desperately reached out to Facebook founder Mark Zuckerberg on Sunday to invest $1 billion “into Kanye West ideas” to alleviate his financial woes. It’s hard not to be shocked by Kanye’s actions but we have seen many of his crazy actions recently.

Tool of the Week: Corehub  

Our tool of the week is from a start up company that was created by two recently graduated Boston College students. Corehub is a new website that helps startups, professionals and others find coworking space that fits their needs and price constraints. In other words, it’s like “Airbnb for coworking spaces.”

CoreHub-web-profile-1024x563

“The website lets you search for coworking spaces close to your neighborhood and filter them based on the kinds of amenities you require or would like to have, such as conference room space, free WiFi and, of course, beer. There’s also a feature that lets you check off which amenities are most important, and it will return the right results using a proprietary algorithm.”

CoreHubiOS2-1

The website should be up and running very soon in metro Boston and surrounding neighborhoods.

Around the Hub: Bad Pothole Season Hits Boston

Tis the season of potholes to arrive with the cold weather to Boston areas. Mayor Marty Walsh announced Tuesday he is dispatching between 15 and 20 crews from the Public Works Department to access and tackle the Pothole Situation citywide.

ways-to-fill-potholes-in-boston

“The combination of a dramatic freeze, followed by warmer temperatures and precipitation has made roads especially susceptible to pothole damage,” the City said in a release. They are asking everyone to report any sightings of damage to the city in order to fix them before any serious damage occurs.

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451 Labs conducts experiments in creative design, advertising, public relations, digital marketing, media buying, experiential events, and content marketing to give you the inside scoop on the latest in digital marketing.

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