• 451panel

    Takeaways: Grow, Engage, and Convert Your Facebook Fans

      Last week, 451 Marketing co-hosted a thought leadership panel with our friends from SnapApp. The focus of the panel was Facebook - how to engage fans, increase likes, and opportunities/challenges with the new Timeline format for brands.  In case you missed it, we've put together a few takeaways from the event.     Likes Aren't the Goal The obsession that brands have with the number of 'l...
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  • Livetweeting2

    Tweeting for an Event

    As my time working as a Marketing Intern with 451 unfortunately comes to an end, it’s a great opportunity to take a look back at all that I’ve had the privilege to learn this semester.  One of the most exciting parts of this internship was attending the Boston Business Journal events each month.  While the BBJ was making sure that the event itself ran smoothly, they relied on the 451 “Command Center” to produce t...
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  • labs

    Facebook Launches App Center, Easel.ly Made Infographics, Creativity...

        Top Story: Facebook to Launch App Center (in attempt to take over the world!) As if there aren’t enough apps in the world already, Facebook decides to close a self-described gap written into its IPO by launching App Center, a center for applications that will run within Facebook, iOS, or Android devices.  The App Center is set to open in the next few weeks. Facebook is modeling their App C...
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  • rfp

    RFP – Request for Proposal or Request for Passion?

    This morning I attended yet another amazing New England Publicity Club Masters Institute event. Today’s topic focused on the procurement process of RFPs and looked at “What Makes a Successful Agency Relationship?” Both in-house and agency people were in the room and on the panel which made it easy to see where we have mindshare. First, when it comes to RFPs most of us feel the same way—we hate them! Second, t...
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  • Group BBJ

    We're Growing, Growing, Growing!

      On Thursday, April 26th 451 Marketing was recognized by the Boston Business Journal  for the second consecutive year as a 2012 Pacesetter. The Pacesetter list is comprised of the region’s fastest growing privately held companies reporting annual growth of at least 10 percent over a four-year period and have in excess of $750,000 in sales to qualify. The event was hosted at the Westin Copley Hotel in the Back...
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About 451 Marketing

451 Marketing is a public relations and digital marketing firm based in Boston.  Named a 2011 Boston Business Journal Pacesetter, 451 Marketing’s talented professionals connect brands with consumers where and when they are communicating. Our unique marketing approach combines public relations, search marketing(SEO and PPC), and social media marketing. These custom, integrated marketing campaigns aim to position your product or service in front of your competition when your customers are searching for solutions. Effective marketing includes engaging your prospects in a conversation about your brand in a way that is meaningful to them. This approach yields exponential returns compared to the dated techniques of traditional marketing and advertising.

 

To find out more, check out our website at www.451Marketing.com or contact us today!