My family won’t let me talk about the Ben & Jerry’s truck visit to my office anymore, so I’m taking to the internet to tell my story.  (In their defense, it IS all I talked about the day before, the day of, and the day after).  I realized last week that it was the last [...]

Recently the 451 team listened in on a free Business Wire webinar titled “Press Releases and Twitter: What to Expect When you Tweet Your News Release.” Experts on the call were Monika Maeckle and Joseph Miller with Business Wire. As an agency specializing in blending PR, social media and search marketing  for integrated campaigns, the [...]

India is a country filled with driving nightmares. The roads are packed with vehicles and drivers are often swerving across lanes and running red lights. Up until recently, Delhi Traffic Police were unable to ticket these offenders and maintain an authority over drivers.
Enter social media. Delhi Traffic Police and citizens created a Facebook Fan Page [...]

According to a Nielsen study released last week, social media and online games are now more popular than email.
The study found that Americans spend nearly a quarter (23 percent) of their time online posting comments, pictures and videos on social networking sites such as Facebook and Twitter, making it the most popular online activity among [...]

The Gulf Coast oil spill tragedy has a horrific effect on both our economy and the environment.  This disaster opened up the door for many businesses and nonprofit organizations to aid in the relief effort.  One of the most recent tools utilized in relief efforts is social media.  With this said, there are some major [...]

It’s hard to believe the first video was uploaded to YouTube only five years ago. Now there is 24 hours of video uploaded to YouTube every minute.

The first video uploaded to YouTube is titled “Me at the zoo.” It features the user at the San Diego Zoo talked for 19 seconds about elephant tusks. Although [...]

I noticed today on my LinkedIn account that I now have the ability to attach links/images to my status updates (see below screenshot). Cool! As the saying goes, “pictures are worth 1000 words,” so I think this will help communication among LinkedIn connections.
I am curious how this will be received by other LinkedIn users. What [...]

Fact # 1 – I heart social media.
Fact # 2 – I am a Partner at an agency that hearts social media. We effectively leverage it every day for our clients.
Fact # 3 – I am writing this piece knowing that it will be posted to our company’s blog and hope it will be spread [...]

In keeping with the social networking theme of 2010, Facebook hinted the site soon will allow people to post locations in addition to status messages. In a blog post on Friday, Facebook’s deputy general counsel, provided only a couple details about how the places feature would work, but did confirm that the social networking site [...]