July 1, 2010      By: cristinalepore  
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Are you itching for the weekend? So excited to celebrate the 4th of July? Check out this slideshow highlighting some cool iPhone applications to test your knowledge, to show your love for the USA and, if you’re like me, to keep yourself occupied during that long car ride to the Cape. I’m not driving, don’t [...]

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Mobile Technology
June 8, 2010      By: cristinalepore  
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Alhough Google has defined and become synonymous with search – most people say they are “googling” something when they use any kind of search engine – bing is proving to be a serious contender in the fight to be the search engine of the people.  bing is slowly insinuating its way into our lives through [...]

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search marketing
March 19, 2010      By: ajgerritson  
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Yesterday, I had an unplanned adventure.
I left my house late yesterday and forgot my iPhone. I realized my mistake about half way to work, which was too late to turn back. “Ah well, I guess I can live without it for one day,” I thought.
What proceeded was a nightmare…
At about 9:15 AM, I left for [...]

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Mobile Technology
January 20, 2010      By: ajgerritson  
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boston1

By @AJGerritson
Boston is a city steeped in history. Outsiders associate us with conservative values, understatement and bare-knuckle street politics.

What many fail to realize is that Boston is consistently on the forefront of innovation.
This is something I am incredibly proud of as a Bostonian. I believe the city’s current administration has done a tremendous job of [...]

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Uncategorized
January 5, 2010      By: ajgerritson  
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Smart Phones

By AJ Gerritson (@ajgerritson)
I am excited to see where this year brings the mobile marketing industry and marketing in general. Most especially, I am excited to see the continued emergence of smart phones and the impact they will have on consumer behavior. Currently, smart phones are being used by 1/5 of the mobile market, there [...]