Posts tagged mobile marketing
The Power of Integrated Marketing Campaigns
The Power of Integrated Marketing Campaigns View more presentations from cristinalepore. Check out 451’s newest white paper, “The Power of Integrated Marketing Campaigns: How consumer product goods, consumer retail, hospitality and quick service restaurant companies use integrated marketing campaigns to increase brand awareness, engage customers and drive revenue.” Please share your thoughts with us!
Tomorrow (April 16th) is “Foursquare Day,” the first Global Social Media Holiday
Friday, April 16 has been officially designated “Foursquare Day,” or at least the company put its support behind this simple idea of some Foursquare users. The reason tomorrow is the selected date is “since four-squared equals 16, it would be great to check into Foursquare [and create Foursquare Day] on the 4th 16th of the…
Thinking about Facebook Changes
Last night I was catching up on some Facebook notifications, checking up on some old friends, looking at my upcoming events, etc., and I got to thinking about how much Facebook evolved since I first started using the social networking site. I remember when I updated my Interests at least once per month, was invited…
It’s now a bird-eat-bird world
I am hopeful that 2010 is going to bring much prosperity to all of us in business. This past year has been one in which many of us (including myself) have learned a great deal. Personally, I have seen competitors rise and fall, our own agency evolve, and many great advances in social media marketing,…
What is 451 Marketing?
I often get asked to force-fit our agency into predetermined labels. For instance, I was recently signing up for an event and was asked the question: “Are you an advertising agency, a public relations agency, an interactive agency, a social media agency, or a marketing agency?” I had to choose one, so I chose “marketing…